The NBA is presently a worldwide giant, with franchise values skyrocketing due to lucrative media deals, sponsorships, and globalization. Below is a glimpse of the five wealthiest franchises in 2025 and how they came to amass their wealth.
These teams have built their wealth through media rights, sponsorships, arena deals, and global branding. Let’s break down how they’ve done it.
Houston Rockets ($5.7B)
The Rockets have capitalized on China’s massive basketball market, thanks to their historic connection with Yao Ming. Their $160 million operating income is driven by international sponsorships and a strong local fan base. The team has also secured major arena naming rights deals, boosting revenue.
Chicago Bulls ($5.8B)
The Bulls maintain their high valuation through legacy branding from the Michael Jordan era. Their $140 million operating income comes from strong merchandise sales and international appeal. The team has also invested in United Center renovations, enhancing revenue streams.
Los Angeles Lakers ($7B)
The Lakers’ valuation is fueled by their $199 million operating income, massive TV deals, and global fan base. Their long-term partnership with Nike and the LeBron James effect have significantly boosted revenue. The Lakers also benefit from Hollywood’s proximity, making them a prime destination for sponsorships.
New York Knicks ($7.5B)
The Knicks thrive on their Madison Square Garden brand, which attracts fans worldwide. Their $182 million operating income is among the highest in the league. Despite inconsistent on-court success, their media market dominance and lucrative sponsorships keep them financially strong.

Photo by Leo lordache
Golden State Warriors ($9.4B)
The Warriors have dominated the financial landscape, thanks to their Chase Center arena, which generates $200 million more in local revenue than any other NBA team. Their multi-year sponsorship agreements ensure long-term financial stability. The team also benefits from Stephen Curry’s global appeal, driving merchandise sales and international partnerships.
These teams have mastered the business of basketball, leveraging media rights, sponsorships, and strategic investments to maintain their dominance. While the NBA continues to expand globally, these franchises remain at the forefront of financial success.